NSU Research Contributions

Title : Desh Metal Industries Ltd.: Supply Chain Success and Challenges of the Omega Ceiling Fan

Authors : Jashim Uddin Ahmed

Abstract : This case explores strategies adopted by Desh Metal Industries Ltd. (DMI), the market leader in ceiling fan manufacture in Bangladesh. DMI believes in innovative planning to optimize long-term growth, efficient cash flow and a good return on investments. In order to ensure efficient market operation, DMI strictly manages key aspects of the business, which includes effective management of production, distribution, and the supply chain, as well as assessing competitor moves and strengthening their competitive edge.

Journal : Sage Business Cases	Volume :	Year : 2017	Issue :
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