NSU Research Contributions
Title : Rise and Fall of The Body Shop
Authors : Quazi Tafsirul Islam, Quazi Tahsinul Islam, Muhammad Faisol Chowdhury
| Publication Year : 2025 | |
| Index: other (Google Scholar, ProQuest (Summon), EBSCO Discovery Serv) | Publisher Name: SAGE Business Cases Originals |
| Publication/Engagement Type : Case Study |
| Funding Source : None |
|
Direct Sustainable Development Goals : SDG9 Industry, Innovation & Infrastructure SDG16 Peace, Justice & Strong Institutions |
Indirect Sustainable Development Goals : SDG4 Quality Education SDG8 Decent Work & Economic Growth |
| Collaboration: Other | Keywords: The Body Shop, branding, sustainability, consumers, beauty, strategic management, fair trade, customers, industry, ownership |
