NSU Research Contributions
Title : Influence of Demographics on Hypermarket Brand Extension Products. Advanced Science Letters
Authors : Hasliza Hassan, Muhammad Sabbir Rahman, & Abu Bakar Sade
| Journal Title: Advanced Science Letters | Volume Number: 24 | Publication Year : 2018 | Issue Number: 7 |
| Pages : 4954-4957 |
| Keywords: Brand; Brand Extension; Demographics; Hypermarket; Product |
