Title : Bashundhara Baby Diaper Marketing Strategies in Bangladesh


Authors : Jashim Uddin Ahmed, Mohammad Abdul Majid, Sumaiya Suhaila, Asma Ahmed


Journal Title: Business Perspectives and Research Volume Number: 8 Publication Year : 2020 Issue Number: 2
Pages : 308-323
Other Information:
Keywords: Bangladesh, diaper market, segmentation, competition, Bashundhara diaper