NSU Research Contributions
Title : Factors Affecting Political Marketing in Rural and Urban Bangladesh: A Multi-Dimensional Approach
Authors : Tamgid Chowdhury, Shahneela Naheed
| Publication Year : 2018 | |
| Pages : 1-8 | Location : Glasgow-UK |
| Proceeding Title : European Marketing Academy Conference-2018 (EMAC) |
| Keywords: Political marketing, Bangladesh, election campaign, polling, promotion, political parties |