Title : Consumer behavior towards instant noodles as a quick meal option in Bangladesh


Authors : Idrish, S., Iqbal, M., Nisha, N., Chowdhury, K.M.K. & Malik, A


Publication Year : 2014
Proceeding Title : paper presented at SenseAsia 2014: The Asian Sensory and Consumer Research Symposium, Food Choice and Consumer Behavior, 11-13 May, Singapore.
Other Information:
Keywords: quick meal, innovation, consumer behavior