Title : Constructing perceived intention to use smart phones at Bottom of the Pyramid (BOP) market


Authors : Mahmud Habib Zaman, Zarjina Tarana Khalil, Muhammad Sabbir Rahman , Sheikh Morshed Jahan


Journal Title: North South Business Review Volume Number: 8 Publication Year : 2017 Issue Number: 1
Pages : 1-16
Other Information:
Keywords: pending