NSU Research Contributions
Authors
Jashim Uddin Ahmed
Mehree Iqbal
Sherina Idrish
Kashfah Mahmood Khan Chowdhury
Keywords
Bangladesh
energy drink
FMCGs
marketing strategy
Title : Royal Tiger: Energy Drink Marketing Strategy in Bangladesh
Authors :
Jashim Uddin Ahmed, Mehree Iqbal, Sherina Idrish, Kashfah Mahmood Khan Chowdhury
Journal Title:
Sage Business Cases
Publication Year :
2017
Other Information:
Keywords:
Bangladesh, energy drink, FMCGs, marketing strategy,
Back