NSU Research Contributions
Title : Predictive modeling of consumer purchase behavior on social media: Integrating theory of planned behavior and machine learning for actionable insights
Authors : Md. Shawmoon Azad, Shadman Sakib Khan, Rezwan Hossain, Raiyan Rahman, Sifat Momen
| Journal Title: PLoS ONE | Volume Number: 18 | Publication Year : 2023 | Issue Number: 12 |
| Index: scopus | Ranking: Q1 | ISSN: 1932-6203 | |
| Pages : e0296336 | |||
| Funding Source : None |
| Collaboration: None |
