NSU Research Contributions
Title : Factors affecting political marketing in rural and urban Bangladesh: A multi-dimensional approach
Authors : Dr. Tamgid Ahmed Chowdhury, Shahneela Naheed
| Publication Year : 2018 |
| Location : Glasgow, UK |
| Proceeding Title : EMAC 2018: The 47th European Marketing Academy Annual Conference |
| Keywords: Political Marketing, Markting Mix, Voters, Deeveloping Country, Bangladesh |