NSU Research Contributions

Title : Social Business Marketing Mix

Authors : Zarjina Khalil, Mehdi Hussain

Publication Year : 2014
Pages : 177-198	Location : Springer, Berlin, Heidelberg	Editors : Andrea Grove, Gary A Berg
Book : Social Business Theory, Practice, and Critical Perspectives	Chapter : 11	ISBN : 978-3-642-45274-1

Other Information:

Keywords: Economic developmentMicrofinanceSocial businessSocial enterpriseSocial entrepreneurshipSustainability