NSU Research Contributions
Title : Doctors’ Perceptions towards Domestic and Multinational Pharmaceutical Products: An Investigation from Developing Country
Authors : Jashim Uddin Ahmed, Md. Humayun Kabir Chowdhury, Ishrat J. Synthia, Ishrat Sultana
| Journal Title: ASEAN Marketing Journal | Volume Number: 5 | Publication Year : 2013 | Issue Number: 2 |
| Pages : 111-124 |
| Keywords: Bangladesh, pharmaceutical industry, brand, products, medicine, price |